Haymarket Media Group Appoints Ashish Bhushan as Country Head for India

Haymarket Media Group has officially appointed Ashish Bhushan as the new Country Head of Haymarket India Media, strengthening its leadership team for the region. Bhushan will report to Group CEO Kevin Costello and collaborate closely with Hormazd Sorabjee, who continues to lead Haymarket’s automotive brands, including Autocar India, Autocar Professional, and What Car? India. Bhushan’s mandate will include overseeing the strategic direction, business growth, and market presence of Haymarket’s non-automotive portfolio in India.

In the new role, Bhushan will handle consumer-focused brands What HiFi? and Stuff India in addition to B2B properties like Campaign India and PrintWeek India. His initial focus will be on developing the Campaign India brand to its full potential, leveraging global synergies and enhancing its positioning within the Indian market.

Bringing over three decades of industry expertise, Bhushan has an impressive track record in media, advertising, and technology. He has held leadership positions at organizations such as the Times of India, Accenture, JWT, and in various entrepreneurial ventures.

“Joining Haymarket Media Group at such a dynamic moment for the Indian market makes me very happy.” said Bhushan. “With its renowned global brands and strong local teams, Haymarket is ideally positioned to capitalize on the significant growth opportunities in India. I look forward to utilizing my experience to drive Haymarket’s expansion and create new value for our audiences and partners.”

Hormazd Sorabjee, Managing Director, expressed his excitement about Bhushan’s appointment: “Ashish’s deep understanding of the media landscape, coupled with his entrepreneurial mindset, makes him the perfect fit to lead our next phase of growth in India. We have no doubt that he will provide new ideas and creative solutions.”

Kevin Costello, Group CEO, also welcomed Bhushan: “Ashish’s vast industry experience and strategic vision will be instrumental in advancing our mission to grow sustainably in India. We look forward to collaborating with him as we expand our content offerings and build on our strong market presence.”

This appointment marks a pivotal moment for Haymarket Media Group as it aims to further its influence and growth in one of the world’s fastest-growing media markets.

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